ABOUT US

Wholehearted Lifelong Commitment

From a young age our team have worked extensively in the care sector, specialising in caring for those living with dementia. 

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We're made up of ex-care home managers, clinical directors, admission teams, health board advisors and everything in between. We've brought together the best minds in the business to create what we believe to be a pioneering platform to promote further education and understanding of what dementia actually is.

To highlight and campaign for the removal of draconian medical practices.

To bring those struggling to understand why their loved one expresses certain behaviours together. To tell them, they're not alone.